Fun and engaging solutions
with measurable ROI
At onSport.io, we combine subject matter expertise, commercial experience and international reach with great design and comprehensive development capability to provide large scale, customised, secure customer engagement, retention and re-activation solutions for our clients worldwide.
Explore our Case Studies
Unibet is part of the Kindred Group, one of the largest online gambling companies in the world. Our programme of activity focused on European football, across 11 of their European markets and in 10 different languages.
Integrations with the Unibet wallet made the user experience relevant and contextual and collaboration with the Unibet Design team ensured the games, which were available on website, tablet and via native apps, adhered to all brand guidelines.
‘Predict6’ was deployed through the group stages of the Champions League, with participation numbers increasing round by round. ‘U-Goal’, a format targeted at individual matches, was used for key knockout fixtures and peaked with a 130% of target audience participating for the Final.
ESPN wanted to engage their worldwide audience for the 2018 World Cup. Working with our US colleagues we designed a format that would encourage user participation both before and during the tournament.
FC Predictor, available in 3 different languages and 15 different ESPN markets, allowed users to make selections on every single game of the tournament, as well as record their overall predictions for group winners and tournament winners.
The numbers were staggering; over 39.5 million predictions were made and users spent in excess of 25 million minutes on the site. FC Predictor succeeded on a global basis in driving user sign ups, with particular note to Brazil where 81% of players were new to ESPN.
Following a competitive tender process, we were asked to deliver a suite of games for the ICC Champions Trophy and the Women’s World Cup. For both tournaments, the ICC wanted a solution that spanned the length of the tournament as well as daily games allowing users to engage with every single fixture.
Working with cricket’s official governing body gave us access to official imagery, player profiles and complete player statistics, to provide an immersive game for cricket fans from all over the world.
With over 100,000 entries across the games, users benefitted from broadcast integration with the global television feed. As a bit of fun we created a dedicated private league for all of the TV commentators to compete against each other which was referenced in broadcast.
Dawri Plus offers an unprecedented live streaming experience for Saudi Professional League games. This content is supported by news, content, stats and gaming – which is where we come in!
Through Dawri Plus, STC (Saudi Telecom Company) activates its digital sports rights with an innovative OTT solution tailored around the passion of its customers for football. The platform enables customers to watch games while enjoying an immersive second screen experience with inbuilt fantasy gaming and social media interactivity.
Now in our 5th year of partnership with Dawri Plus, we have seen the gaming platform grow by a staggering factor of 30 from the tens of thousands of users first registered in 2013-14. We have continued to add game formats, so that there is a full range of offerings to suit both the most casual supporters as well as diehard fans.
188BET approached us with an ambition to acquire new users through a nursery free-to-play game. The main focus was the Brazilian market, and we delivered a Predictor format that challenged players knowledge across South American football.
Over the course of three years, player numbers increased dramatically, the product was broadcast integrated and the migration to mobile usage exceptional. From an initial base of 3,000 users, the product delivered an engaged audience of 115,000 unique players in its 2017/18 run.
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